Brand stories

Repeatability & shareability: branded experiences with Hasbro

A large portfolio of brands ideal for the LBE, from Transformers and Nerf to Monopoly.

22nd Dec 2020 Brand experiences

Adapting to crisis and putting the guest first: Zeina Dagher of Emaar Entertainment Group

Blooloop speaks to Zeina Dagher of Emaar Entertainment Group, the company that manages a world-class portfolio of leisure attractions at The Dubai Mall

21st Dec 2020 Attractions management

Qiddiya: inside the multi-billion dollar Saudi giga-project

The new Qiddiya CEO Philippe Gas speaks exclusively to blooloop about progress, Covid and the transformation of the KSA .

17th Dec 2020 Appointments

Inside Tennessee’s new experiential development

The first 70-acre phase of an entertainment, dining and shopping development worth tens of millions of dollars will open in 2022.

9th Dec 2020 Theme park suppliers

Digital education at the IAAPA Expo: Virtual Education Conference 2020

The first IAAPA Expo: Virtual Education Conference featured over 25 sessions with insights from industry experts on a variety of topics.

24th Nov 2020 Attractions technology

Moominvalley Park: celebrating the much-loved IP in Japan

Moominvalley Park opened in Japan in March 2019 and has already seen extraordinary success.

16th Nov 2020 Brand experiences

Behind the scenes at AOA: delivering big projects with people-first values

Leading immersive design company AOA was recently named in Inc. Magazine’s prestigious annual list of America’s fastest-growing private companies for the third time.

16th Nov 2020 Attractions business

Shaun McKeogh: Nine ways to achieve operational excellence

Top insights into how to succeed in the attractions sector

11th Nov 2020 Theme park investment