ARCO/Murray, a leading design-builder specializing in national rollouts across a wide spectrum of industries, is continuing its new Innovative Locations webinar series with an upcoming episode discussing the success of TOCA Social.
The virtual event will take place on Wednesday 5 May at 11 am CST, and will feature an interview with Zach Shor, SVP of TOCA Social US. He will be sharing insights into the development of the world’s first football-based entertainment and dining experience, as well as his views on the future of location-based entertainment.
Sport meets social entertainment
TOCA Social is owned by TOCA Football, a football training centre brand that was established in 2014. TOCA Social is a blend of immersive gaming, tasty food and delicious cocktails. It has been a success in the US and is now expanding to the UK with its first location opening soon at London’s O2, with more to follow.
Visitors can share football fun with friends and family, as well as quality food and drink, for a unique competitive socialising experience. The games are designed to be fun and accessible for all, with different difficulty levels.
ARCO/Murray is the general contractor for TOCA Social as well as Topgolf, iFly, Puttshack and many other leading brands in the location-based entertainment sector.
To sign up for the free webinar on 5 May, please click here.
Over the course of the company’s new Innovative Locations webinar series, it will host a variety of clients and partners, inviting them to talk about their stories of growth and share insights on how their concepts developed, as well as discussing the latest trends in the location-based entertainment industry.
The first episode featured an interview with Joe Vrankin, CEO of Puttshack, a successful LBE concept that is currently expanding to the US following its popularity in the UK.