Connect&GO, a leader in guest experience engineering andwearable RFID technologyfor events and attractions, has announced the launch of MPX, an immersive and interactive wristband for attractions.
MPX is available in several formats, including a medallion and a wristband. The Bluetooth-controlled device is designed to transform the guest experience and features vibration and LED lights. It also has a two-day battery life and is water-resistant.
Creating a memorable experience
This latest innovation from Connect&GO will help to create a memorable experience for guests, as well as streamlining operations.
MPX is available for rental or sale, and parks can offer the solution to all guests as a premium experience. It provides a rechargeable, accessible and sustainable way for operators to generate income while enhancing the visitor experience.
The technology enables attractions to provide contactless access, offer safe cashless transactions and send push notifications in real-time. MPX connects the visitor’s unique digital identity to an intelligent ecosystem through Connect&GO's virtual wallet.
Furthermore, the MPX can even synchronize the music and the vibration of the wristband, or signal the presence of an object during a scavenger hunt.
“ Imagine an electric music festival where all participants see their wristband light up and
vibrate to the sound of music ” says Anthony Palermo, co-founder of Connect&GO.
Capacity management and more
MPX also has useful capacity management features, such as limited time slots and virtual queue management, meaning it can be set to vibrate when a guest's time slot is up, or when it is their turn for their ride of choice.
"Each year we were receiving dozens of requests from family parks wishing to optimize their access management, which often simply uses an archaic paper wristbands system of different colours which is inefficient and requires significant management for park operators," says Marc-André Dubé, Product Manager.
"With the MPX wristband, attractions can now optimize capacity management and offer new dynamic packages by the hour with simple management."
In addition to this, the product collects and analyses visitor data, meaning operators can gain insights into which attractions are the most popular and what type of visitor is attracted to different activities. This can then help them to make informed operational and marketing decisions.
MPX can also be integrated with an applications mobile app, meaning that it can send personalised messages based on geolocation. For example, when a visitor passes a cafe, it can trigger a targeted promotion for that venue.
This new solution is fully integrated into the newly launched Connect&GO Konnect ecosystem, for contactless access control, cashless payment, souvenir photos, videos and more.
“MPX is really the latest technology in terms of connected wristbands for the entertainment industry,” says Dominic Gagnon, CEO of Connect&GO.
Jade Craig
