Annabel Rochfort has been leading brand licensing, contract negotiation and project management at Cartoon Network since 2011. Her role involves guiding the media company’s ever-increasing portfolio of licensed theme parks, water parks, cruise ships, hotels and events.
Rochfort began her career in events services at EC&O Venues (Earls Court & Olympia) before moving to financial services company SIFMA as event and conference manager for Europe and Asia. Prior to joining Cartoon Network, she worked in live events and attractions for HIT Entertainment.
With an impressive roster of popular characters at her disposal and buoyant consumer demand, Rochfort is leading the way in the trend for innovative brand experiences.