Paragon Entertainment Limited, the York based attractions design, build and operations business, has entered into an agreement with Dubai based design and project management company, Incorp Group, for representation in the Middle East.
The joint agreement will give Paragon increased access to businesses, trades and materials in the region whilst Incorp will benefit from Paragon’s sales, marketing and design and build expertise build up over the last 25 years in museum, heritage and theme park projects around the world.
Sean Nicholson, Managing Director, Middle East of Incorp Group said, “Paragon’s success in the Middle-East is proven by the high quality projects it has been commissioned to work on. We look forward to working with the team at Paragon and are confident the partnership will boost growth for both parties in the GCC.”
Paragon has a long history working in the Gulf region, with past projects including the Horse House Museum in Dubai, Khalifa Park in Abu Dhabi and theming works at Atlantis on the Palm and Ski Dubai.
Mark Pyrah, CEO of Paragon Entertainment said, “I am delighted to announce this deal, which follows a period of significant progress and interest in Paragon throughout the Middle East. As most projects in the region require representation on the ground, this agreement is an important strategic step to drive sales and growth. We chose to work with Incorp Group due to its in-depth knowledge of the region and we look forward to accelerating opportunities through this synergistic partnership.”