Tiffany Rende has been appointed Senior Vice President, Corporate Alliances of The Walt Disney Company.
Rende’s responsibilities will include structuring and managing marketing and branding alliances between Disney and other leading companies, overseeing Disney Gift Card Services and leading the Operating Participant organization.
After graduating from the University of Southern California with a master’s degree in international relations, Rende joined The Walt Disney Company in 1994 in television marketing at ABC Media Networks. Rende went on to serve as Vice President, Account Management, Corporate Alliances and Vice President, Business Development, Corporate Alliances before moving on to become Vice President, Global Marketing and Sales Strategy for Walt Disney Parks & Resorts.
Christine M. McCarthy, Executive Vice President, Corporate Real Estate, Alliances and Treasurer of The Walt Disney Company, said that Rende will, “continue to leverage her experience and cultivate connections with key marketing and branding partners to drive new business opportunities for the company on a global basis.”
Spencer Neumann, Executive Vice President and Chief Financial Officer of Walt Disney Parks and Resorts, said, “Tiffany brings a wealth of experience and has displayed innovative leadership in marketing and sales across her various roles within Parks & Resorts and more broadly throughout the company.”