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Embed celebrates 20 years in the business with Mobile Wallet giveaway

Company continues to support FEC recovery as it hits milestone anniversary


Embed, a leading worldwide supplier of point-of-sale and revenue management systems, has announced that it is celebrating 20 years of innovation with a virtual gallery and the extension of its free Mobile Wallet offer. It has also launched some limited edition anniversary-themed Game Cards.


The company intends to build on its two decades of thought leadership to continue disrupting the FEC sector with quality solutions.

Two decades of innovation

The company began in 2001 and is a leader in cashless business management systems and solutions for the amusement, entertainment and leisure industries. To celebrate the milestone, it has created a new online gallery that showcases its legacy, including information about its history, the challenges it has overcome and the accomplishments it has achieved.


In addition, it is continuing to give its award-winning Mobile Wallet solution away for free, for another year, further supporting the post-COVID recovery of the industry. In the wake of the pandemic, cashless solutions are more vital than ever, and the Mobile Wallet is easy to install and doesn’t require an app download, for frictionless guest interactions.

Embed is also releasing limited edition Game Cards, themed around its 20th anniversary. Its customisable Game Cards allows FEC operators to provide fun and memorable experiences, while also driving return visits, building brand loyalty and boosting guest spend.


These innovations highlight the company’s mission to keep its customers at the core of its business, connect the FEC industry and raise up its partners with state-of-the-art technology and solutions.

Embed will continue to revolutionising the FEC sector

The company began as a tech startup and has evolved into an integrated cloud-based business solutions platform. Its innovations mean that FEC owners and operators can become more efficient and enhance the guest experience, while also boosting their profitability.

Embed’s key focus is on building a comprehensive and holistic consumer experience, constantly innovating and brainstorming creative ideas, and cultivating close-knit relationships with customers and partners.

Embed has headquarters in Singapore as well as five global offices, including new premises in Dallas, Texas and Dubai. It has over 1000 clients across 56 countries and has installed more than 3,000 cashless business management systems.


Its customer list features big names like the TEEG Group in Asia, Dave & Busters in North America, the Veltmeijer Conglomerate in Europe and the Landmark Group in the Middle East, as well as Timezone Singapore and Resorts World Genting in Malaysia.

“There’s no doubt that the FEC industry requires an integrated business platform to enable, empower and ease businesses in growing their revenue , streamlining their operations, and maximizing their profits – especially in such difficult times,” said Renee Welsh, CEO, Embed. ”With Embed’s legacy in innovation, we look forward to reimagining the business of fun, and revolutionising the FEC sector with our partners and customers in the years to come.”

Embed also recently announced the appointment of a new Chief Management Consultant for the North and South America region, Kash Ahmad

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charlotte coates

Charlotte Coates

Charlotte Coates is blooloop's Editor. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.

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