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New Quest to LEGOLAND App Entertains Kids En Route to LEGOLAND Florida

Quest to Legoland app

LEGOLAND Florida has released a new smartphone app to keep kids entertained on their journey to the park.

Available free on iPhone or Android, Quest to LEGOLAND uses GPS to connect kids with landmarks, reports the Orlando Sentinel.

The app has been created for children aged 6 to 12 and tells them about the places of interest they pass en route. These might be national parks, historic monuments and buildings, lakes, mountains and cities.

Players can unlock themed missions, play car games and answer trivia questions.

Each route is mapped in real time and transformed into a LEGOLAND-based adventure. Themes include pirate, adventure, kingdom and beach. Players follow a LEGO mini-figure to the park.

The app offers a total of 40 games and more than 1,000 pieces of contextual trivia. Taking a different route will lead to a different experience.

So far, the new app has no applications for users inside the theme park. An app for in-park experiences is reportedly under development. There are also plans for park-wide WiFi.

The park has stolen a march on Disney, Universal and SeaWorld, none of whom offers en route geography-based entertainment apps for visitors.

Image courtesy LEGOLAND

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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