Rainbow Productions, a leading character events company and mascot manufacturer, will be attending the National Farm Attractions Network’s (NFAN) biggest event of the year, which takes place from 8 – 10 June at the International Convention Centre Wales. This will be the tenth time that the company has attended the event, and follows the team’s successful visit to the Interfun Expo in April.
Sales executive Sarah Dennehy has recently taken over Rainbow Productions’ Farm Attractions account and will be representing the company alongside marketing executive Chloe Li at booth number 71.
Popular characters enhance the guest experience at farm attractions
“I am looking forward to meeting our clients from the farm attractions in person. Paw Patrol, Bluey and Hey Duggee activations have been incredibly popular recently and I’m looking forward to discussing these in greater detail,” says Dennehy.
“Licensed character appearances and branded pop-up experiences help venues to deliver unforgettable family days out.”
For operators, appearances by their guests’ favourite licensed characters are an ideal way of enhancing the visitor experience, and can also help to bring in higher footfall for events.
Rainbow Productions currently has more than 140 much-loved children’s celebrities available to book for personal appearances, meet and greet sessions, and photo opportunities. Narrations, trails, workshops and mini-shows such as the Paw Patrol ‘Pup Pup Boogie’ activity and Hey Duggee’s “Stick Song”, can also be booked to create even more memorable experiences for farm park guests.
Last month, the company’s managing director Simon Foulkes undertook Rainbow’s first-ever ‘I’m a Director…Get Me Out of Here!’ fundraising challenge. Taking place at Wimbledon’s Old Ruts Rugby Club, Foulkes raised £1,400 for St Raphael’s Hospice. The charity supports local families coping with life-limiting illnesses.
Rainbow Productions also recently announced that several new characters have been added to its portfolio, including characters from the CoComelon and Dino Ranch franchises.
