Brand stories

Key trends for future attractions with Merlin Entertainments' Paul Moreton

From the power of togetherness to the rise of the conscious consumer, Merlin's Paul Moreton counts down six key future attraction trends.

15th Oct 2020 Artainment

Revolutionising retail at American Dream

Triple Five does a phenomenal job of being the pioneers of combining entertainment with retail - co-CEO Mark Ghermezian

14th Oct 2020 Attractions management

blooloop V-Expo 2020: everything you need to know

This unique virtual event is now just a week away. In this preview, we take a look at who is exhibiting and what you can expect.

5th Oct 2020 Attractions business

Magical attractions and the trend for witchcraft and wizardry

JK Rowling's Harry Potter is at the forefront of a continuing trend in the attractions sector.

29th Sep 2020 UK Experience

How theme parks are transforming eerie events for Halloween 2020

Halloween 2020 isn't cancelled, but it does look a little different for the attractions industry, amid the real-life horror of COVID-19.

28th Sep 2020 COVID-19

Storyland Studios: crafting the world’s stories

Storyland Studios is a multidisciplinary strategy, design, animation, interactive, development and fabrication studio, excelling in Experience Design.

18th Sep 2020 Themed entertainment

The Red Sea Project: redefining sustainable luxury tourism

John Pagano, CEO of the Saudi Arabian developer, The Red Sea Development Company (TRSDC) on the development of The Red Sea Project.

16th Sep 2020 Attractions business

Delighting all the senses: inside Cointreau’s immersive new visitor experience

The House of Cointreau has recently opened a new multi-sensory, immersive visitor experience at its Distillery near Angers, France.

15th Sep 2020 Brand experiences