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Betson partners OKRA/Goldfinger as master distributor in US

Betson partners OKRA Goldfinger as master distributor in US

Leading provider of profitable solutions for the LBE industry, Betson Enterprises, has agreed a deal to become the master distributor for OKRA/Goldfinger in the US.

OKRA/Goldfinger manufactures LED/LCD touchscreen monitors.

The relatively young business was founded by three brothers in 2009 in response to a growing demand for affordable touchscreen monitors.

Under the new agreement, Betson is now the contact point in the US for OKRA/Goldfinger products.

“We’re thrilled about this partnership, and we’re excited to grow the sales domestically for Goldfinger,” reported Richard Zayas-Bazan, Vice President of Betson Imperial Parts & Service. “Betson’s sales and marketing horsepower combined with Goldfinger’s innovative product offerings will make for a great partnership.”

Marshall Hartmann, Vice President of Sales at Goldfinger, Inc. described Betson as ‘a perfect fit for a growing manufacturer’:

“This partnership will provide a worldwide outlet for our products. We look forward to this relationship with such an established and strong company,” he said.

While OKRA/Goldfinger is the relatively new kid on the block, Betson has been in business since 1934.

Its comprehensive and expanding product line includes amusement games, vending equipment, audio visual, parts, and billiards.

Furthermore, the company’s nationwide network of 16 offices allows it to deliver client specific consultative solutions for the design, installation, service, and exporting of equipment.

Betson has been honoured with the American Amusement Manufacturer Association’s “Distributor of the Year” award for 5 out of the past 7 years.

Betson Enterprises is a division of H. Betti Industries, Inc. and is headquartered in Carlstadt, New Jersey.

Image shows: Kevin Fritz, (Vice President of Financial Services at H. Betti Industries Inc.) and Richard Zayas-Bazan (Vice President of Betson Imperial Parts & Service) shook hands with Daniel Hartmann and Marshall Hartmann of OKRA/Goldfinger on the partnership.

Click here to read the full article.

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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