Creative Works, the theming company and attractions provider, has announced a partnership with MajorMega, making it the exclusive distributor for the company’s products in North America. This agreement will result in MajorMega’s Hyperdeck attraction, as well as other future innovations, being rolled out to more venues.
Creative Works will be using its extensive experience in the immersive attractions sector to sell, install and support MajorMega products across the region.
A fun virtual reality attraction
“We recognize the need to continue bringing new experiences and attractions to our clients,” says Armando Lanuti, President of Creative Works. “The team at MajorMega has created an amazing attraction in Hyperdeck, and they have more incredible experiences in development. It was an easy decision for us to partner with them and we can’t wait to bring these attractions to our clients.”
Hyperdeck’s full-motion floor allows players to pitch, roll and rumble for an immersive experience without motion sickness. Visitors feel truly part of the action thanks to multi-sensory effects and heat and hurricane simulations. Spectators can join in too, dropping perks to help players or triggering explosions to increase the challenge.
The product has proven to be successful in the field since its launch in 2019, with 8 units already operational and many more orders currently being fulfilled.
“The location-based entertainment industry is in for a wild new attraction,” says Jay Miller from MajorMega. “Our partnership with an industry leader like Creative Works is exciting for our MajorMega team.”
Helping operators finding the best solution
Creative Works has been involved in the VR attractions market since 2017, when it partnered with Hologate, delivering the cutting-edge Hologate Arena to North American venues. The company will also continue to sell and support Hologate products in the future.
“Virtual reality has come so far in recent years. For most operators now, it’s not a question of whether or not to add VR. It’s a question of how many VR attractions to add,” says Lanuti. “With both Hologate and MajorMega in our family of products, we can help operators find the best solutions for their businesses.”
The two companies will be hosting a webinar on 31 March to kick start the rollout of Hyperdeck, as well as showcasing a new product that will be coming out later in 2021. To register for this virtual event, please click here.
Earlier this year, Creative Works announced that it had installed three immersive attractions, including its new Cell Block E themed escape room, at 814 Lanes and Games in Johnstown, PA. The company also spoke to blooloop about how its range of attractions can help operators to get ahead of the competition in the wake of COVID-19.
