Walt Disney World and Disneyland are increasing the cost of annual passes, parking and some tickets, effective immediately.
The price of annual passes at Disney World will rise between $40 and $50 depending on the pass, while parking at the Florida resort’s parks will increase from $25 to $30. It will still be free for hotel guests.
However, Disney World is not raising the prices of its date-based tickets. The lowest-priced ticket has remained at $109 for the last five years. Additionally, ‘Park Hopper’ tickets will return from 9 January.
Over at Disneyland in California, prices are rising for most ticket options. The cost of daily and multi-day tickets is increasing between 4 percent and 15.7 percent.
Much like Disney World, Disneyland is keeping the least expensive ticket at $104, the same price it has been since 2019.
Disneyland’s ‘Magic Key’ annual passes will also rise between 3.1 percent and 21.1 percent. Parking at the theme park will cost more.
“We are constantly adding new, innovative attractions and entertainment to our parks and, with our broad array of pricing options, the value of a theme park visit is reflected in the unique experiences that only Disney can offer,” a Disney spokesperson said in a statement.
Disney to spend $60bn on parks
Disney’s price hikes come after the company announced plans to spend $60 billion on its parks, experiences and products division over the next 10 years to turbocharge growth.
“We have an ambitious growth story that is supported by a proven track record and a bold vision for the future of our parks business,” said Disney parks chairman Josh D’Amaro.
“We have a wealth of untapped stories to bring to life across our business,” said D’Amaro. “Frozen, one of the most successful and popular animated franchises of all time, could have a presence at the Disneyland resort. Wakanda has yet to be brought to life. The world of Coco is just waiting to be explored. There’s a lot of storytelling opportunity.”
Images courtesy of Disney
