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GRAMMY Museum China to Open in 3 Years

The GRAMMY Museum is heading overseas for the first time with plans to openthe GRAMMY Museum China.

In partnership with Beijing SEEC Culture Media Co., Ltd., Sanya MunicipalPeople's Government, and China Music Vision, the GRAMMY Museum China is expected to open in three years.


GRAMMY Museum China

The GRAMMY Museum China will be inSanya, Hainan Island, and will include approximately 40, 000 square feet ofexhibit space with atemporary exhibit gallery and a theatre. The main focus of the exhibits will be to celebrate the history of theGRAMMY Awards® and the groundbreaking artists who have receivedthem.

In anannouncement, GRAMMY Museum Executive Director, Bob Santellisaid, "When we opened the first GRAMMY Museum outside of Los Angeles in 2016 in Cleveland, Mississippi, we knew it was only the beginning. The opportunity to take the Museumexperience internationally is truly a dream come true for me and my staff, and we couldn't be moreexcited to begin our international expansion in the beautiful city of Sanya, China. We know howpassionate the people of China are about American music, and we look forward to bringing its storiedhistory to the country."

"We are proud to celebrate our relationship with SEEC by bringing the GRAMMY Museum's first-everinternational expansion to China, a country with a rich history in the arts that places a strong emphasis onthe cultural value of music, " addedNeil Portnow, President/CEO of The Recording Academy and Chair ofthe GRAMMY Museum Board.

"Advancing The Recording Academy's work and mission internationallyis a priority for us, and one that has been particularly welcomed and supported by China, so it makesperfect sense for us to expand the Museum first to this region of the world. We look forward to a brightand successful future in Sanya and beyond."

Chinese Hall of Fame

Ecns reports that there are also plans to hold music festivals at the new museum and to develop exhibits that explore and reflect Chinese music.

Wang Boming, CEOof Beijing SEEC Culture Media Co. is reported to have said the Sanya museum will have Chinese Hall of Fame, and thatthe potential of Chinese music could beeven bigger than the booming Chinese film industry.

Wang also stated that two further GRAMMY museums could be built in China, with Beijing, Shenzhen and Qingdao being considered aspossible sites.

Image: GRAMMY Museum