Lord Cultural Resources has announced that Joy Bailey-Bryant has been appointed to the position of President of Lord US. In this new role, she will be responsible for leading all services throughout the United States, based in the New York office. Bailey-Bryant will also serve on the firm’s global leadership team.
“From day one, this company has placed people at the centre of every aspect of cultural strategy,” says Lord Co-Founder Gail Lord. “Joy embodies our ‘pro-people’ values in every way. We are fortunate to have such a talented, visionary leader to drive our growth in the United States.”
“Lord’s success comes from our deep reflection and understanding of the communities we serve,” says Bailey-Bryant. “I am excited to take on this role now, when the role of American cultural organizations is so imperative.”
Bailey-Bryant rejoined Lord in 2007 and since 2016 has been in charge of managing the company’s New York offices. She was born in Atlanta and has degrees from both Florida A&M University and American University. Clients that she has worked with include the Smithsonian’s National Museum of African American History and Culture, Weeksville Heritage Center in Brooklyn, the City of Dallas Cultural Plan, Project Row Houses in Houston, the Frist Art Museum in Nashville, and the New York Botanical Garden.
She will bring a fresh look to how cultural institutions are adapting in the wake of the global pandemic, the drive for racial justice, and the push for more accessible culture.
“The upheaval of the past year forced culturals large and small to rethink digital strategy, community engagement, diversity and representation, their physical spaces indoors and out, and most especially their vision,” says Bailey-Bryant. “My goal is to help our organizations lead change, rather than follow it.”
Lord Cultural Resources celebrates its 40th anniversary this year and has completed over 2,500 projects in 57 countries, across six continents. It provides services in organization and strategy, space and facilities, exhibitions and events, and master planning for new and renewing cultural institutions.