Tiqets, a leading booking partner for museums and attractions, will be hosting an online webinar for attraction owners and operators, focusing on generating high customer satisfaction and favourable reviews later this month.
The majority of people (89%) now use online reviews as a deciding factor in choosing products and services to purchase or book, meaning destinations should consider prioritising a great visitor experience to gain five-star reviews on sites such as Tiqets.
Many organisations focus largely on ticket sales to get visitors through their doors, however, it is also an industry standard that guests should be incentivised to return by delivering a positive experience. In return, attractions will also receive the secondary benefit of free word-of-mouth promotion, often trusted more by prospective guests than traditional corporate advertising.
Industry speakers
A wide selection of factors contributes to the guest experience, from engaging staff in best practices to details such as clear signage and accessibility. Some UK venues believe they have found the perfect balance, who will engage with Tiqets in this exclusive webinar.
Four Tiqets Remarkable Venue Award winners from 2021 will share their recommendations for creating a “five-star visitor experience; speakers for the session (L-R) are Janet Cole, Royal Collections’ service manager for Windsor Castle; Scotch Whisky Experience marketing director Julie Trevisan-Hunter; Royal Liver Building operations manager Chris Devaney, and Historic Royal Palaces’ sales executive for Tower of London, Matthew Coulter.
Operators can expect to find out the key components of an exceptional visitor experience and come away with useful tips and strategies that can be utilised in their own venues. Best practices with a focus on the customer will also be shared from internationally renowned museums and institutions.
Register today
The session, titled Strategies for 5-Star reviews from award-winning UK venues, takes place on Wednesday 30 March, at 3.30 pm UK time (4.30 pm CEST/10.30 am EST).
Attendees can now register for the webinar online by visiting the Tiqets website.
Tiqets recently announced a new integration with Apple Maps, making it easier for guests to book tickets on mobile and tablet devices.
