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Local Measure appoints new EMEAR Channel Lead, Peter Provart

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Local Measure, a leading customer intelligence platform, has welcomed Peter Provart to the role of EMEAR Channel Lead. The new role is based in the UK and will enable the regional team to access new opportunities.

Local Measure has been a Cisco Ecosystem Partner since 2017. The company has been building on this partnership with the global tech giant, with a number of senior hires in regional teams. Christian Oswald is Local Measure’s VP of Channel Alliances. He views this growth into new regions as a real positive for the company, “Local Measure’s presence in Europe and the Middle East has grown steadily as we’ve developed into a major technology provider for the hotel and entertainment industries. With Cisco, we have the opportunity to bring our platform to other verticals invested in customer experience such as sports and retail.”

Over 24 years of experience

Local measure peter provart
Peter Provart

Peter Provart held several EMEAR focused roles in Cisco before making the move to this new position with Local Measure. He brings over 24 years of partner and enterprise experience to the role. Provart has expertise in driving growth and leading execution for Cisco solutions.

Oswald said of the appointment, “We’re thrilled to have Peter on board with his vast knowledge and experience in enterprise technology. As Local Measure continues to build out new Cisco integrations and capabilities, having knowledgeable and strategic practitioners in place is critical.”

Provart himself is proud to be joining the Local Measures team. “Joining a company on the cusp of the Customer Experience wave really excites me. The intersection between social, mobile and customer experience is driving huge innovation and opportunities for Channel Partners to grow. Local Measure is strategically positioned to help partners deliver a deeper customer engagement for businesses in hospitality, retail, entertainment and beyond,” he said.

The partnership between Local Measure and Cisco has led to several high profile projects, including work with Sydney Opera House, Sydney Cricket Ground and the Dreamwork theme park on Australia’s Gold Coast.

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Charlotte Coates

Charlotte Coates is Features Editor at Blooloop. She is from Brighton, UK and previously worked as a librarian. She has a strong interest in arts, culture and information and graduated from the University of Sussex with a degree in English Literature. Charlotte can usually be found either with her head in a book or planning her next travel adventure.

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