Picsolve, the leading digital content creation partner for world-class visitor destinations, has been selected by Busan Air Cruise to provide innovative imaging technology.
At 88m high, Busan Air Cruise is South Korea’s highest marine propulsion cable car and, will be SongDo Beach’s major new tourist attraction when it opens in May 2017.
The 88-metre-high attraction will offer magnificent views for the 2 million people expected to ride the cable car in 2017. Picsolve’s innovative green screen technology will enable riders to choose from a range of exciting, seasonally updated content and immediately share images of the 1.6km trip.
Commenting on the new partnership, Mr. Choi Hyo Seob, President of Busan Air Cruise, said, “Picsolve is a trusted partner with a wealth of expertise providing digital imaging solutions to the world’s biggest and most impressive tourist attractions, and therefore is the perfect fit to support our vision to create powerful experiences that guests want to tell the world about. We want to empower our visitors to share the enjoyment they feel when visiting Busan’s beautiful landscape, and we’re now able to elevate this further through Picsolve’s technology.”
Busan Air Cruise is the latest addition to Picsolve’s portfolio in the Asia-Pacific market, which includes destinations such as Madame Tussauds Singapore and LEGOLAND Discovery Center Shanghai, as well as Sealife Busan.
Since 2013, 10 of the Asia-Pacific region’s biggest tourist destinations have selected Picsolve’s technology to engage their visitors with powerful digital content in an increasingly social world.
Picsolve CEO, Alan Wright, addded, “The heart and soul of our business is enabling visitors of world-class destinations to capture live moments and instantly share them. In this content era, we understand that immediacy is key and we look forward to working with Busan Air Cruise to provide digital solutions that will allow their guests to share their enjoyment of the attraction wherever they are, whenever they want. As we continue our global expansion, we’re looking to build many more mutually beneficial partnerships with other entertainment attractions, and grow our footprint across the Asia-Pacific region.”