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SimEx-Iwerks New 4-D Theaters for Madame Tussauds Hollywood and Museum of Science Boston


Marvel Super Heroes 4-D and Happy Feet 4-D Experience

SimEx-Iwerks, specialists in designing, building and operating special F/X driven cinematic attractions that feature blockbuster content, have opened two new 4-D Theaters at Madame Tussauds Hollywood and the Museum of Science, Boston. 

Both the new theaters feature the latest in 3-D technology and custom special effects, taking the 4-D Experiences® to a whole new level.

Commenting on the announcement Mark Cornell, Senior Vice President of Attractions Development at SimEx-Iwerks, said, “We are proud to add these two iconic locations to our list of partners.  Our product continues to evolve and we have several exciting projects coming up. We are always looking for that next amazing location and we definitely found them in Hollywood and Boston.” 

Madame Tussauds Hollywood: Marvel Super Heroes 4-D

Madame Tussauds Hollywood has a new immersive Marvel Super Heroes 4-D Experience which includes the latest high-tech, laser FX lighting package from SimEx-Iwerks, transporting guests right into the heart of the action sequences.  The attraction also features a customised fully themed pre-show experience offering interactive photo opportunities with Marvel Super Heroes favourites like Iron Man, Captain America and Thor.

Madame Tussauds Hollywood General Manager, Colin Thomas, says, “What a great addition to Hollywood! To be a top tourist destination, Hollywood needs new world-class, memorable experiences. I am positive our new 4-D Theater will continue to allow us to serve as a top destination for both tourists and locals alike!”

Museum of Science, Boston

SimEx-Iwerks New 4-D Theaters for Museum of Science Boston

The 3-D theater at the Museum of Science, Boston was updated in just four months to create a new state-of-the-art 4-D Theater experience.  The new theater features a number of innovative special FX designs from SimEx-Iwerks including the new LED, colored wall lighting system that provides an immersive, peripheral enhancement to the visuals.  

The Museum has opened the theater with the Happy Feet 4-D Experience, Planet Earth: Shallow Seas 4-D Experience and Dora & Diego’s 4-D Adventure and as a holiday special the Polar Express 4-D Experience. 

For more information please contact Mark Cornell.

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