The LA Times features an interview with Disney's Joe Rohdeon how the Marvel universe is being brought to Disney.
Rohde (Walt Disney Imagineering Senior Vice President Creative)is overseeing the transformation of theTwilight Zone Tower of Terror into Guardians of the Galaxy: Mission Breakout!.Rohde reveals that the story behind Guardians of the Galaxy: Mission Breakout! will involveour heroes being captured by villian Taneleer Tivan, akaThe Collector. Rocky Racoon has escaped and guests must help him free his friends.
He explains that he creates attractions that stand alone for guests, not requiring any prior knowledge. The challenge of course is enablingwisecracking superheroesto be good neighbours forDisney princesses.
Rachel Read
Rachel is co-founder and strategic director at blooloop. She has a degree in engineering from Cambridge University, is a Chartered Accountant and has certificates in Sustainability Leadership and Corporate Responsibility from London Business School, and Sustainable Marketing, Media and Creative from Cambridge University's Institute for Sustainability Leadership (CISL). Rachel oversees our news, events and sustainability.
