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Marvel-Themed Iron Man Experience to launch at Hong Kong Disneyland January 11, 2017


The eagerly anticipated Disney Parks’ first Marvel-themed ride, “Iron Man Experience – Presented by AIA”, will open at Hong Kong Disneyland on January 11, 2017. This new ride-through attraction has a Hong Kong story based storyline, taking guests on a flight through a Hong Kong nighttime,  fighting with Iron Man against the evil forces of Hydra in a unique, highly engaging and interactive experience.

Samuel Lau, Executive VP and Managing Director of Hong Kong Disneyland Resort said “Hong Kong Disneyland is excited to bring the first-ever Marvel-themed ride in a Disney Park to Hong Kong. The Iron Man Experience is a unique immersive motion experience using Hong Kong as the story background for the very first time. We are proud to give local and overseas guests a different perspective and experience of Hong Kong while promoting our vibrant city to the world at the same time.”

The presenting sponsor of the Iron Man Experience will be AIA.

Jacky Chan, Chief Executive Officer of AIA Hong Kong and Macau added, “We are thrilled to collaborate with Hong Kong Disneyland in presenting Disney Parks’ first Marvel-themed ride, Iron Man Experience. This initiative is in perfect alignment with the criteria of AIA Hong Kong’s sponsorship strategy. It is a popular world-class event that can be enjoyed by members of the public. The event will create happy memories with the community, it also strengthens our brand promise to be ‘The Real Life Company’ by bringing an exciting experience to people of all ages. Most importantly, it gives us the opportunity to make a positive difference by helping people live healthier, better and happier lives.”

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Charles Read

Charles is Managing Director at Blooloop. He attends numerous trade shows around the world and frequently speaks about trends and social media for the attractions industry at conferences. Outside of Blooloop his passions are diving, trees and cricket.

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