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Scruffy Dog prepares experiences for Portugal’s World of Wine

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The East London storage facilities of Scruffy Dog Creative Group are steadily filling up with shipments for a new attraction in Portugal called World of Wine.

World of Wine (WoW) is located in the historic centre of Vila Nova de Gaia in the Porto region. It is a large scale project that will feature many different experiences. These will include Europe’s largest dedicated wine experience and a wine school. There will also be numerous restaurants, event spaces and more.

Project developer The Fladgate Group has teamed up with Scruffy Dog to create a number of experiences for WoW. They will dispatch in early 2020, ready for the opening of the €100 million facility later in the year. World of Wine will present the history of Porto, wine and cork. It is expected to become a ‘must see’ attraction that will cement the region’s status as the Portuguese capital of wine.

Scruffy Dog’s creative team has been a principal player over the past few years. It was involved in the master-planning, concept design and schematic phases of WoW, before moving recently into production. Last year the company provided turnkey theming for The Walking Dead: The Ride roller coaster at Thorpe Park.

As it continues its global expansion, Scruffy Dog Creative Group now boasts offices in London, Dubai and Shanghai, plus a new office in Barcelona.

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Owen Ralph

Owen Ralph

Feature writer Owen Ralph has covered theme parks and attractions for over 20 years for publications including blooloop, Park World, World’s Fair, Interpark, Kirmes Revue and Park International. He has also served on boards/committees with IAAPA and the TEA. He grew up just 30 minutes from Blackpool (no coincidence?)

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