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Disney World is launching new MagicMobile service

Walt Disney World Resort has announced an innovative, contactless solution called Disney MagicMobile, launching in phases this year.

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Disney MagicMobile is a convenient and contactless way to access MagicBand features from a smart device. It will roll out first on Apple, and includes theme park entry via iPhone.

To do this, guests can create a Disney MagicMobile pass through the My Disney Experience app, before adding it to their smart device’s digital wallet.

Walt Disney World Resort already features the MagicBand, which is a colourful wristband that provides a seamless theme park experience in Orlando.

Disney MagicMobile is launching in phases, beginning this year. It works like magic, with visitors able to hold their smart device near an access point, much like the MagicBand.

Disney will continue to offer MagicBands, and visitors can select their preferred option or use both. Disney is set to introduce some new MagicBands.

MagicMobile rolling out first on Apple

disney cinderella castle

The current digital room key feature will still be available in the My Disney Experience app. This offers an online check-in service with a visitor’s phone used to unlock their door.

Walt Disney World Resort recently announced it will be marking its 50th anniversary with ‘The World’s Most Magical Celebration’ from October 1.

Disney will celebrate at all four theme parks, making ‘Beacons of Magic’ out of Spaceship Earth (Epcot)Cinderella Castle (Magic Kingdom), Tree of Life (Disney’s Animal Kingdom) and Hollywood Tower Hotel (Disney’s Hollywood Studios).

Disney has shared a first look (above) at Cinderella Castle’s first piece of ‘EARidescent’ décor, which features a royal blue jewel with gold detailing and glistening draping.

Walt Disney World has also revealed that Remy’s Ratatouille Adventure will open at Epcot on October 1, which is the same date that the resort debuted 50 years ago.

Images: Disney Parks Blog

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Bea Mitchell

Bea is a journalist specialising in entertainment, attractions and tech with 10 years' experience. She has written and edited for publications including CNET, BuzzFeed, Digital Spy, Evening Standard and BBC. Bea graduated from King's College London and has an MA in journalism.

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