Meow Wolf Grapevine in Texas is now home to Prime Materia, a new interactive space and bar that expands the narrative universe of The Real Unreal.
Described as a cocktail bar, snack station and interactive installation, Prime Materia is for all ages and gives guests a new way to explore the story of Meow Wolf Grapevine.
“Prime Materia is an exciting step forward for Meow Wolf Grapevine,” said Meow Wolf Grapevine’s general manager Jamie Weaver-Garia.
“It deepens the experience, invites repeat visits, and shows how we continue to push the boundaries of immersive storytelling.”
Prime Materia features a full-service bar with specialty cocktails, mocktails, custom snacks, and a cast of new characters called the Gizmo_Mancers.
Guests are able to uncover secrets through custom drink recipes, environmental details and conversations with the Gizmo_Mancer mixologists behind the bar.
Expanding the Meow Wolf storyline via F&B
Drinks to be created by the Gizmo_Mancers include the Overclocked Margarita, Elderberry Gin Potion, and Cold Brew Tincture.
“Prime Materia is powered by the Gizmo_Mancers’ developed techniques of source_hacking and transmutronics,” said Tommy Schaatz-Thompson, director of exhibition and facilities at Meow Wolf Grapevine.
“Meow Wolf’s newest attraction is at the crossroads of alchemy and circuitry, turning rare decoded elements into delicious brews.”
Immersive F&B experiences are all the rage right now. Another Meow Wolf venue, Radio Tave in Houston, also offers a story-driven F&B experience called Cowboix Hevvven.
In more news, Meow Wolf has partnered with Niantic Spatial, the makers of Pokémon Go, to expand the Meow Wolf universe via augmented reality (AR).
Images courtesy of Meow Wolf
