Tupac Shakur‘s estate has announced an immersive touring exhibit called ‘Wake Me When I’m Free’, kicking off in Los Angeles on January 21, 2022.
Wake Me When I’m Free will explore the late rapper and activist’s life and legacy, and will travel to other cities after its run in LA at The Canvas at L.A. Live.
Described as “part museum, part art installation, part sensory experience” in a press release, Wake Me When I’m Free was developed by Project Art Collective creative director Jeremy Hodges alongside Nwaka Onwusa, chief curator at the Rock & Roll Hall of Fame.
The attraction will showcase the rapper’s music, poetry and artefacts across 20,000 square feet of curated space, with guests transitioning through myriad sound spaces.
Rapper and activist’s life and legacy
“It is a privilege to be a part of such a monumental project,” Hodges said (via Variety). “We wanted to create a memorable experience that will inspire you to be better than when you walked in, all while leaving you with the knowledge that he was a true revolutionary spirit.”
The Shakur Estate produced the museum experience in partnership with Round Room Live, CAA, Universal Music Group and Kinfolk Management + Media.
“Tupac Shakur was without a doubt one of the most important artists of his generation, transforming culture through his music and ideas,” said Steve Berman, vice chairman of Tupac’s former label, Interscope Geffen A&M Records.
“Wake Me When I’m Free honors Tupac’s extraordinary contributions and I know I speak for the entire Interscope and Universal Music Group family that we are so proud to be able to collaborate with our partners to bring this incredible exhibit to life.”
Tupac Shakur was shot and killed in 1996.
Images: The Shakur Estate