Sony’s Wonderverse, a new entertainment destination that brings the studio’s movies, TV shows and video games to life, has opened in the Chicago metropolitan area.
Located in the Oakbrook Mall, Wonderverse is a 45,000-square-foot indoor attraction home to immersive experiences based on Sony brands such as Uncharted, Ghostbusters, Jumanji, Bad Boys, and Zombieland.
“Oakbrook was chosen for several reasons,” said Jeffrey Godsick, Sony Pictures’ EVP of global partnerships and brand management, and head of location-based entertainment (LBE), via Thrillist.
“It’s one of the top malls in the country and the space with its high ceilings allows us to create something spectacular.”
Immersive attractions by Sony
Attractions available at Wonderverse include a Ghostbusters VR experience, Bad Boys racing simulators, and Zombieland-themed bumper cars. Also on offer at the venue are Uncharted escape rooms and a Jumanji VR game.
As for F&B, coming soon to Wonderverse is a 21 Jump Street pop-up bar. Guests can already grab a drink in a hidden (and haunted) speakeasy-style bar called The Ghost Trap.
The Commissary restaurant serves dishes inspired by Sony brands and created by chef Scott Donaldson, while the Commissary bar is a space for light bites and drinks by mixologist Jane Danger.
Sony is behind LBE experiences including Jumanji-themed attractions at Merlin-owned theme parks, Columbia Pictures Aquaverse in Thailand, and an Uncharted ride at PortAventura World in Spain.
Themed F&B at Wonderverse
In November, Godsick said Wonderverse “is an exciting expansion for Sony Pictures’ growing location-based entertainment experiences”.
“Experiences like Wonderverse provide audiences the opportunity to enjoy our brands in new ways by immersing themselves in some of their favorite stories,” he said.
Tim Geiges, senior general manager of Oakbrook Center, added: “We often hear from guests how they love our mix of entertainment, so we’re excited to offer a completely new experience for them to enjoy, especially as we approach the colder months.”
Images courtesy of Sony Pictures
