Chuck E. Cheese has announced Chuck’s Arcade, a new concept blending classic and modern games with iconic animatronic characters.
The arcade was designed for adults and lifelong enthusiasts who grew up with arcade screens, digital soundtracks, and competing for high scores with friends. Chuck’s Arcade honours a legacy of innovation that has shaped the arcade and video game industry, blending nostalgia with the future to unite gamers of all ages and showcase what’s next.
“Chuck E. Cheese has spent decades mastering the arcade experience — it’s in our DNA,” says David McKillips, CEO of Chuck E. Cheese. “Thanks to the expertise of our talented technicians and the successful transformation of almost 500 fun centers worldwide, we’ve built the operational and creative foundation to take our brand beyond our traditional four walls.
“Chuck’s Arcade is a natural evolution — an opportunity to extend our arcade legacy into new formats that engage both lifelong fans and a new generation through a curated mix of retro classics and cutting-edge experiences.”
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Tapping into trends for adult play and nostalgia
Chuck’s Arcade locations are now open in major malls nationwide, including St. Petersburg, Florida; Trumbull, Connecticut; Oklahoma City and Tulsa, Oklahoma; Victor, New York; Buford, Georgia; El Paso, Texas; Nashua and Salem, New Hampshire; and St. Louis, with more on the way.
For almost fifty years, Chuck E. Cheese has offered the latest arcade games. Chuck’s Arcade continues this legacy by providing today’s gamers the top titles, including advanced racing simulators, immersive virtual reality experiences, and popular new games like Jurassic Park, Halo, and Connect Four Hoops.
Chuck’s Arcade offers cutting-edge play and a curated collection of retro legends like Ms. Pac-Man, Galaga, Mortal Kombat, Donkey Kong, and Centipede, blending modern arcade entertainment with nostalgia for classic high-score chasers.
As Chuck E. Cheese approaches its 50th anniversary, it is expanding with 10 Chuck’s Arcade locations across eight states. This includes the unique Chuck’s Arcade and Pizzeria in Kansas City, Missouri, which features original artwork and a full menu. Each location offers a distinct atmosphere, featuring popular games and a rotating selection of retro classics.
Each arcade is overseen by animatronic characters, such as Chuck E. Cheese or others from Munch’s Make Believe Band. Some locations also offer retro-themed merchandise, including logo apparel, collectable toys, candy, and prize items.
