The blooloop Innovation Awards "defines the industry of tomorrow" Date 8th August 2024 Read time | 4 min read Category Themed entertainment
Hershey opening candy-themed touring experience in Chicago Date 7th August 2024 Read time | 2 min read Category Immersive experiences
Aardman's Lloyd of the Flies 'Bug Hunt' AR trail opens at insect garden in London Date 7th August 2024 Read time | 5 min read Category Brand experiences
Universal Studios Hollywood to open new Hello Kitty cafe and shop Date 5th August 2024 Read time | 2 min read Category Food and Beverage
Clip ‘n Climb partners with Selfridges to create custom climbing experiences for luxury stores Date 2nd August 2024 Read time | 2 min read Category Active play
SUPERBIEN shares insights into Faux OOH & Fake AR content trend Date 1st August 2024 Read time | 2 min read Category Marketing
First judges revealed for 2024 blooloop Innovation Awards Date 31st July 2024 Read time | 3 min read Category Visitor experience
Ikea's immersive "sleepeasy" experience to open in New York Date 31st July 2024 Read time | 2 min read Category Immersive experiences
Singapore's first Studio Ghibli exhibition gets opening date Date 25th July 2024 Read time | 2 min read Category Studio Ghibli
blooloop Innovation Awards: everything you need to know to enter Date 24th July 2024 Read time | 3 min read Category Attractions business
Dungeons & Dragons stage experience set to tour the US Date 23rd July 2024 Read time | 2 min read Category Brand experiences
Aardman brings interactive AR trails to attractions in UK, Australia & New Zealand Date 22nd July 2024 Read time | 5 min read Category IP
Liverpool FC debuts new and improved museum at Anfield Date 15th July 2024 Read time | 2 min read Category Museum design
Grammy Museum and Hybe opening K-pop exhibit with BTS items Date 10th July 2024 Read time | 2 min read Category Brand experiences
Taco Bell opening "early retirement community" experience for old at heart Date 10th July 2024 Read time | 2 min read Category Attractions business
NEON executive chair & group CEO honoured at Singapore Tourism Awards 2024 Date 5th July 2024 Read time | 2 min read Category Awards
Jumeirah hotels offer brain biohacking and more wellness experiences Date 3rd July 2024 Read time | 2 min read Category Wellbeing
World's first Planet Playskool offers interactive play experiences Date 3rd July 2024 Read time | 2 min read Category LBE
Leveraging a theme park IP: the next chapter of the legend of Nemesis Author Graham Speak Category Roller coasters
Set-jetting in 2025: turning travel’s big trend into your brand’s opportunity Author Ellen Mullen Category Brand experiences
Building authentic connections: lessons from the Brand Experience Center Conference Author Ella Baskerville Category Brand experiences
Reimagining sports venues: entertainment, retail, and dining as catalysts for growth Author Tyler Rizzo Category Destination development
Busting an IP myth: why brand licensing is more than just kids characters at play Author Graham Speak Category Brand experiences
