Las Vegas' Mob Museum has opened a new retail experience at Harry Reid International Airport to preview its exhibits and sell themed merchandise.
Developed in partnership with the Day One Group, the store brings the museum’s mission to one of the world’s busiest travel hubs, which welcomed more than 58 million passengers in 2024.
The Mob Museum attracts more than 400,000 visitors annually to its downtown Las Vegas location, where it provides immersive exhibits on organised crime and law enforcement.
The new retail space serves as an introduction to Las Vegas’ storied past and the Mob Museum.
“This store provides an introductory touchpoint, offering a glimpse into the stories and artifacts that await downtown,” said Jonathan Ullman, CEO and president of the Mob Museum.
“We hope this space sparks curiosity, invites exploration and offers something memorable for every traveler passing through. For many, it will be the first taste of a larger journey.”
Merchandise on offer includes branded clothing, mugs, books and magnets, while artefact displays in the store include objects from the LAPD's Gangster Squad, Mob-era Las Vegas, and the Saint Valentine's Day Massacre.
Additionally, guests will get to take an oath and become a "made" man, and take their own mugshot in a police lineup.
The Mob Museum will also display a 1972 Signal Red Jaguar XKE, once owned by Gambino crime family boss John Gotti, at the airport's concourse entrance for a limited time.
Brian Ayala, principal at Day One Group, said the new store "brings a piece of Las Vegas history and culture directly to travelers, delivering a distinctive retail experience that celebrates the city’s iconic past while welcoming visitors from around the world".
James C. Chrisley, director of aviation for Clark County, added: "Our airport plays a unique role in connecting millions of travelers to the spirit of Las Vegas and the entire destination.
"By bringing the Mob Museum to Harry Reid International Airport, we’re sharing a rich part of our community’s history and identity with visitors from the very start of their journey."
Images courtesy of the Mob Museum
