The emotional connection between consumers and the brands they love is a strong bond. The world of fandom covers verticals from toys, LBE, fashion, gaming, entertainment, art, publishing, heritage, FMCG and more. Anything that makes a consumer go from ‘want it’ to ‘need it’.
Brand Licensing Europe is the place to connect brand owners, retailers and manufacturers as they invent new product ranges and memorable experiences to create those emotional connections. Finding the right partner for your licensing strategy means you can diversify revenue streams, tap into new geographies and connect with fans in new ways. The opportunities are limitless.
Check out the 2022 show highlights video to see the world-renowned brands that exhibit, exciting buzz on the showfloor and some familiar faces.
