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The blooloop 50 museum influencer list 2021
2021 has seen the world’s museums and cultural attractions facing up to the ongoing challenge of COVID-19, as the pandemic has had an unprecedented impact on the sector.
A recent survey by The American Alliance of Museums (AAM) found that up to 15% of its member institutions were at risk of closure.
However, there are glimmers of hope, and a gradual recovery is underway as museums and cultural attractions reopen and look to “recover better”. The AAM’s same survey in 2020 reported that 30% of its members were at risk of closure, so in a sense, the situation is, if still challenging, a little less bleak.
Our second blooloop 50 Museum Influencer List is launched in association with our friends at Imagine Exhibitions, a world leader in designing and producing international exhibitions for museums, science centres and other attractions. The list will highlight 50 key individuals whose innovation and creativity have been instrumental in guiding museums through another challenging year.
Who do you think has made real change or been a powerful influence this year?
The dedication, passion, and resilience I saw museum leaders demonstrate this year has transformed our industry.
Tom Zaller
“Imagine Exhibitions are proud to support The Blooloop 50 Museum Influencer list. Museums play a crucial role in our communities and culture and they have just faced a year of incredible challenges. The dedication, passion, and resilience that I saw museum leaders demonstrate in this year has no doubt transformed our industry in myriad ways.
“As we are beginning to emerge from a time of crisis, museums must continue to provide safe spaces for dialogue and reflection and collective healing. The influencers on this list represent the strength, creativity, and innovation that is a hallmark of our field, now and as we move into the future.”
President & CEO, Tom Zaller, Imagine Exhibitions
2021 has seen the world’s museums and cultural attractions facing up to the ongoing challenge of COVID-19, as the pandemic has had an unprecedented impact on the sector.
A recent survey by The American Alliance of Museums (AAM) found that up to 15% of its member institutions were at risk of closure.
However, there are glimmers of hope, and a gradual recovery is underway as museums and cultural attractions reopen and look to “recover better”. The AAM’s same survey in 2020 reported that 30% of its members were at risk of closure, so in a sense, the situation is, if still challenging, a little less bleak.
Our second blooloop 50 Museum Influencer List is launched in association with our friends at Imagine Exhibitions, a world leader in designing and producing international exhibitions for museums, science centres and other attractions. The list will highlight 50 key individuals whose innovation and creativity have been instrumental in guiding museums through another challenging year.
Who do you think has made real change or been a powerful influence this year?
The dedication, passion, and resilience I saw museum leaders demonstrate this year has transformed our industry.
Tom Zaller
“Imagine Exhibitions are proud to support The Blooloop 50 Museum Influencer list. Museums play a crucial role in our communities and culture and they have just faced a year of incredible challenges. The dedication, passion, and resilience that I saw museum leaders demonstrate in this year has no doubt transformed our industry in myriad ways.
“As we are beginning to emerge from a time of crisis, museums must continue to provide safe spaces for dialogue and reflection and collective healing. The influencers on this list represent the strength, creativity, and innovation that is a hallmark of our field, now and as we move into the future.”
President & CEO, Tom Zaller, Imagine Exhibitions
The dedication, passion, and resilience I saw museum leaders demonstrate this year has transformed our industry.
-Tom Zaller

“Imagine Exhibitions are proud to support The Blooloop 50 Museum Influencer list. Museums play a crucial role in our communities and culture and they have just faced a year of incredible challenges. The dedication, passion, and resilience that I saw museum leaders demonstrate in this year has no doubt transformed our industry in myriad ways.
“As we are beginning to emerge from a time of crisis, museums must continue to provide safe spaces for dialogue and reflection and collective healing. The influencers on this list represent the strength, creativity, and innovation that is a hallmark of our field, now and as we move into the future.”
President & CEO, Tom Zaller, Imagine Exhibitions
Ngaire Blankenberg
Director, Smithsonian National Museum of African Art
Charlotte Coates
Editor, Blooloop
Corinne Estrada
CEO/Founder, Communicating the Arts
Eric Longo
Programme Director, Communicating the Arts
Charles Read
Managing Director, Blooloop
Joyoti Roy
Head of Marketing and Strategy, CSMVS
Annette Welkamp
Director, Culture Counsel
Tom Zaller
President and CEO , Imagine
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